A leading pollster has predicted that Keir Starmer's Labour government will become "one of the most unpopular in our entire national history".
Speaking on GB News, Matt Goodwin highlighted that Starmer's approval ratings have plummeted to -32, comparing this to the popularity levels of Meghan Markle and Prince Andrew within the Royal Family.
"People will look at him and realise he's not on the side of ordinary people," Goodwin said.
The pollster warned of mounting challenges, including "a really difficult winter for our country's pensioners" and struggles for family farmers, alongside projected growth rates of just 1.5 per cent.
The Prime Minister is set to unveil a new "Plan for Change" this week, establishing specific targets for his government's key missions.
The programme will include goals to reduce NHS waiting lists, cut crime rates and improve living standards by the next election.
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Starmer described it as "the most ambitious, yet honest, programme for government in a generation" in what Downing Street insists is not a reset but a long-planned focus on "mission-led" government.
The targets will be tied to measurable milestones, with a particular focus on early years education, aiming to increase school readiness among four and five-year-olds from 60 per cent to 75 per cent.
Ministers will be bound to these new pledges, which will inform next year's spending review.
The announcement comes amid falling approval ratings for the Prime Minister, with the latest Opinium poll showing his net approval has dropped to -32 per cent, including an 8-point fall in the past fortnight.
Labour has lost ground on key issues such as handling living costs and housing, with the Conservatives now holding a 1-point lead on reducing mortgage costs.
The government has faced recent backlash over tax increases on employers and farmers announced in Rachel Reeves' budget.
Further challenges emerged with the resignation of Transport Secretary Louise Haigh on Friday, after revelations of a 2014 conviction for wrongly reporting a mobile phone stolen.
Goodwin's stark predictions align with several immediate challenges facing the Labour government.
His warning about pensioners comes as Starmer stands by controversial plans to scale back the winter fuel allowance.
The concerns over farmers follow significant backlash to inheritance tax changes on farmland announced in the recent budget.
On immigration, Starmer recently pledged to reform the points-based system after net migration reached a record 900,000 in the year to June 2023.
"The economy is going to get worse, public services are going to get worse, the immigration crisis is going to get worse," Goodwin warned on GB News.
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